Pricing built on results

A flat $85 runs the platform. The only other cost lands when a retailer replies with real interest.

Free to startNo card requiredCancel anytime
$85/ month
  • Full CRM: send invoices and track your whole business
  • Send campaigns to retailers in any location, any business type
  • Our own email infrastructure, warmed and monitored for you
  • Personalized outreach with 5-email follow-up sequences
  • Every reply tracked in one unified inbox
$20per positive reply

The only cost on top of the base, and it only lands when a retailer replies with real interest. When nobody does, you owe nothing more.

You never pay for
  • Emails sent
  • Opens
  • Clicks
  • Ghosts

Or start free: 5 buyer unlocks a month. No sending, no card required.

Everything in the plan

One package. Here is all of it.

The CRM, your book
  • Send invoices and get paid inside the platform
  • Build and share a line sheet of your products and pricing
  • Track every store: contacts, notes, and inventory
  • Reorder velocity and full order history
  • Payment terms tracked per store
Your buyers, found live
  • We find buyers by live search the moment you launch, never from a database
  • Every contact pulled fresh for your campaign, no stale or recycled lists
  • Verified before the first email goes out
  • A network of category managers to unlock
Campaigns
  • Target retailers in any location, any business type
  • Reach up to 500 retailers a month
  • Awareness, trial, and go-to-market campaign types
  • Emails personalized for each buyer
Email and deliverability
  • Our own email infrastructure, 10+ mailboxes
  • Sending domains warmed and monitored for you
  • Connect your own Gmail or Outlook too
  • 5-email follow-up sequences on autopilot
Replies
  • Every reply tracked in one unified inbox
  • Sequences stop the moment a buyer replies
  • Real-time reply detection
Integrations
  • Cin7 for products, retailers, and reorders
  • Xero and Stripe for invoicing and payments
  • Google Sheets and Outlook

How the $20 works

You pay $20 the moment a buyer raises their hand and asks to try your product. One yes, one fee. That is the whole mechanic.

Emails sent
Opens
Clicks
Polite nos
Ghosts
Meetings that were never going to happen

Sampling blind is the most expensive habit in CPG. With LaunchPal, every sample you ship goes to a buyer who asked for it.

Real founders, real numbers

CBUN
Snacks & Produce · Case study
CBUN
31 restaurant leads · 1 monthRead →
Jagiya Soju
Spirits · Case study
Jagiya Soju
0 → 100+ stores · 3 monthsRead →
MNRL
Mineral hydration · Case study
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14 buyer conversations · 16 daysRead →

Questions

No. You set your preferences right in the dashboard, the regions, channels, and store types that fit your product, and it finds and verifies every matching retailer automatically. You keep full control: adjust the targeting, add or exclude stores, and see exactly who you are reaching before anything sends.

A retailer replying with real interest: they want to try, sample, or stock your product. A genuine hand-raise from a real decision-maker. Out-of-office replies, unsubscribes, and polite nos never count, and you never pay for them.

Never. The $85 includes our own email infrastructure and dedicated sending domains, warmed and monitored for you. Your personal inbox and domain stay out of it, so your reputation is never on the line.

Your whole business. Every store you win, invoice you send, and reorder you track lives in the CRM, whether the store came from a campaign or you added it by hand.

Yes. Invoicing and payments run through Xero and Stripe, Cin7 syncs your products, retailers, and reorders, and Google Sheets and Outlook connect too. Shopify and courier integrations are on the way.

Nothing beyond the flat $85 base. You keep your CRM, your stores, and everything you have built. Because you sent nothing, there are no positive-reply fees on top.

Around 48 hours from signup. We set up and warm your sending domains so emails land in the inbox, load your buyers, and tune the sequences to your product. No hiring, training, or ramp time on your end.

Start free. Pay when it works