Pricing built on results

Your first 10 days cost nothing, with the whole platform switched on. After that a flat $85 runs it, and the only other cost lands when a retailer replies with real interest.

10 days freeNothing charged up frontCancel anytime
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The first 10 days
0
Everything switched on
  • 150 verified buyers, found for you
  • 150 emails, written for you
  • Set up in about 10 minutes
  • The full CRM from day one
Then
The platform
85/ month
Free for 10 days · cancel anytime
  • Campaigns to 500 retailers a month
  • Our own mailboxes and domains
  • Warmed and monitored for you
  • 5-email follow-up sequences
  • Personalized to each buyer
  • Verified buyer contacts
  • Cross-checked before you send
  • Every reply in one inbox
And only when it works
The results
20per positive reply
A buyer who replies with real interest

This is the only number that moves with your success. If nobody bites in a given month, it stays at zero and you owe the base fee alone.

You are never charged for
Emails sentOpensClicksPolite nosGhosts
Start freeSet your campaign up in about 10 minutes.

Everything in the plan

One package. Here is all of it.

The CRM, your book
  • Send invoices and get paid inside the platform
  • Build and share a line sheet of your products and pricing
  • Track every store: contacts, notes, and inventory
  • Reorder velocity and full order history
  • Payment terms tracked per store
Your buyers, found live
  • We find buyers by live search the moment you launch, never from a database
  • Every contact pulled fresh for your campaign, no stale or recycled lists
  • Verified before the first email goes out
  • A network of category managers to unlock
Campaigns
  • Target retailers in any location, any business type
  • Reach up to 500 retailers a month
  • Awareness, trial, and go-to-market campaign types
  • Emails personalized for each buyer
Email and deliverability
  • Our own email infrastructure, 10+ mailboxes
  • Sending domains warmed and monitored for you
  • Connect your own Gmail or Outlook too
  • 5-email follow-up sequences on autopilot
Replies
  • Every reply tracked in one unified inbox
  • Sequences stop the moment a buyer replies
  • Real-time reply detection
Integrations
  • Cin7 for products, retailers, and reorders
  • Xero and Stripe for invoicing and payments
  • Google Sheets and Outlook

How the $20 works

You pay $20 the moment a buyer raises their hand and asks to try your product. One yes, one fee. That is the whole mechanic.

Emails sent
Opens
Clicks
Polite nos
Ghosts
“I’m not interested” replies

Sampling blind is the most expensive habit in CPG. With LaunchPal, every sample you ship goes to a buyer who asked for it.

Real founders, real numbers

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Questions

The whole platform, switched on. We find and verify 150 real buyers for your product, write the emails, and give you the full CRM. The $85 base fee does not start until day 11, and you can cancel before it does. Positive replies are billed at $20 as they happen, including during the free window, because a buyer raising their hand is the thing you came for.

No. You set your preferences right in the dashboard, the regions, channels, and store types that fit your product, and it finds and verifies every matching retailer automatically. You keep full control: adjust the targeting, add or exclude stores, and see exactly who you are reaching before anything sends.

A retailer replying with real interest: they want to try, sample, or stock your product. A genuine hand-raise from a real decision-maker. Out-of-office replies, unsubscribes, and polite nos never count, and you never pay for them.

Never. The $85 includes our own email infrastructure and dedicated sending domains, warmed and monitored for you. Your personal inbox and domain stay out of it, so your reputation is never on the line.

Your whole business. Every store you win, invoice you send, and reorder you track lives in the CRM, whether the store came from a campaign or you added it by hand.

Yes. Invoicing and payments run through Xero and Stripe, Cin7 syncs your products, retailers, and reorders, and Google Sheets and Outlook connect too. Shopify and courier integrations are on the way.

Nothing beyond the flat $85 base. You keep your CRM, your stores, and everything you have built. Because you sent nothing, there are no positive-reply fees on top.

Around 48 hours from signup. We set up and warm your sending domains so emails land in the inbox, load your buyers, and tune the sequences to your product. No hiring, training, or ramp time on your end.

Start free. Pay when it works